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Square

Case study

Square

Description
Year
2022
Services
Brand identity, Website
Client
Square
Visit website
http://website.com
The brief

Webflow, Inc. is an American company, based in San Francisco, that provides software as a service for website building and hosting. Their online visual editor platform allows users to design, build, and launch websites. According to W3Techs, Webflow is used by 0.6% of the top 10 million websites.

Webflow is a SaaS application that allows designers to build responsive websites with browser-based visual editing software. While designers use the tool, Webflow automatically generates HTML, CSS, and JavaScript.

Websites built on Webflow are powered by Amazon Cloudfront and hosted on Fastly. Webflow is an all-in-one platform with a CMS built in. It does not require external plugins.

The Solution

Webflow was founded in 2013 by Vlad Magdalin (creator of Intuit Brainstorm), Sergie Magdalin, and Bryant Chou (former CTO of Vungle Inc.). The company graduated from Y Combinator's startup accelerator in 2013. Webflow raised venture funding from Khosla Ventures, Y Combinator, Tim Draper, and other tech industry investors. In 2019, Webflow raised a $72 million series A round of funding led by Accel. In January 2021, Webflow raised $140 million in a series B round of funding.

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Credits
Client

Project Management: Mariah Bush
Art direction:
Nicole Cousins

UENO

Project Management: Kelly Kraft
Art direction:
Sanuk Kim
Slides design:
Victoria Lewis
Illustration:
Morgan Light

Recognition
Testimonial
Kelly Huang
Managing Director, Arial
Webflow, UI/UX Design
“Working with BERGEN has been absolutely phenomenal! All the pages and features were very well explained and made it very easy to change and adapt it to our needs. Can highly recommend BERGEN and look forward to continuing our working relationship with them!”
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